Say yes to every lead
Not every client needs a full custom engagement. BrandForge is the white-label AI engine that lets you serve them all: use it to deliver brands in days instead of weeks, or let smaller clients self-serve on a platform under your name. Three ways to bill, domains and print on top.
10×
Brands per designer
2-4 days
Not 3-6 weeks
100%
White-label
3 ways
To bill clients
The leads you turn away are worth more than you think
Every agency has them. The startup that needs a brand but cannot afford a full engagement. The client who just needs the basics sorted before you start the real work. The lead that does not justify pulling a senior off a bigger project. Right now you say no. With BrandForge, you say yes.
Without BrandForge
€0from every lead you turn away
The client goes elsewhere. You get nothing. They probably needed you, but the economics did not work.
With BrandForge
€200+/mo, recurring, hands-off
They self-serve on your platform or you deliver in days instead of weeks. Either way, they stay and pay monthly.
Run it yourself, or let clients self-serve
Use BrandForge as your internal AI engine on client projects, or set it up as a self-serve platform under your brand. Most agencies do both.
Use it on client projects
AI generates the first concept: logo suite, palette, typography, voice, website, social content. Your team spends its time on the creative 20 percent that needs human taste. Deliver in days, not weeks.
For retainers, packaged services, and project work
Let clients self-serve
A branded platform on your domain. Clients who cannot afford a full engagement build their own brand, website, and marketing content. You earn recurring revenue without touching the work.
For volume, smaller budgets, and passive recurring revenue
It fits how you already work
Every agency is different. Here is how different types of agencies use BrandForge. Read more about the general agency use case.
Creative studios and branding firms
You do the high-end work. But not every lead needs a custom engagement. Give them a solid brand under your name, keep the relationship, and focus your team on the projects that matter.
Use for leads below your usual threshold
Web and WordPress agencies
You build sites one at a time. With BrandForge, deliver a complete brand and site in days instead of weeks. Or let clients who just need the basics self-serve on a platform under your name.
Speed up delivery or add a self-serve tier
Marketing and performance agencies
Your clients need a brand before you can run campaigns for them. BrandForge handles that first step so you can get to the work that pays: strategy, ads, content, and growth.
Brand creation as a pre-step before campaigns
App and product studios
Startups come to you for an app, but they do not have a brand yet. Sort that in a day, then start the design sprint. Or offer it as a self-serve step for earlier-stage companies.
Sort the brand before the build
Hosting providers and ISPs
Your clients already buy domains and hosting from you. Now they can get a complete brand and website too. They self-serve or you run it for them. No dev team needed on your end.
Add a web presence layer to infrastructure
E-commerce specialists
Every store needs a brand before it can sell anything. Bundle brand creation into your onboarding: client gets a complete identity, then launches their store. All under your name.
Brand first, then the store
A complete brand, not just a logo
Every module works on its own. Use AI for first concepts, or run whole projects end to end. Browse all platform features.
AI brand strategy
Market research, positioning, and archetypes. A strategic foundation in minutes that you can present on day one.
Name and domain
Hundreds of names with live domain and trademark checks. Register the domain the moment you name the brand.
Logo and visual system
50+ concepts, palettes, type pairings, and full guidelines. AI explores, your team curates.
Website generation
Multi-page sites with real content and SEO. Deliver a live site or use it as a starting point for your build.
Social media suite
On-brand content for 13 platforms with a scheduling calendar. Weeks of content in minutes.
Print Studio and assets
Business cards, stationery, signage, and merch. On-brand, print-ready, and a physical margin line for your agency.
Bill clients however suits your agency
Keep your own billing, share revenue with us, or let us handle checkout. Pick per client or run all three at once. Compare all three models in detail.
BYO Billing
You bill, you keep it all
Charge the client directly at any price you set. Pay us a flat platform fee. Best margin, full control of the relationship.
Best for retainers and packaged services
Revenue Share
We split, no upfront
We handle billing and split the revenue with you. No platform fee to carry, lower commitment, predictable cut on every sale.
Best for testing new client segments
White-Label Checkout
We run checkout, your brand
A branded checkout on your domain. Clients self-serve and pay. You earn margin without touching invoicing.
Best for volume and self-serve clients
Two revenue lines on top of the retainer
Every brand needs a domain and physical materials. Sell both through BrandForge and keep the margin.
Domains
Register the client's domain the moment you name the brand. Recurring renewal revenue, and one less thing the client buys elsewhere.
Print Studio
Business cards, stationery, signage, and merch. All on-brand, all print-ready. Real physical margin on every order.
A full brand in three days
The delivery that used to take weeks, compressed into a workflow your team runs on repeat.
Brief and AI discovery
Fill the brief with the client. AI runs competitive analysis and drafts the brand strategy. Day 1 morning.
AI generates the concept
Full logo suite, palette, typography, and voice. Your creative director picks the strongest direction. Day 1 afternoon.
Your team refines
Four to six hours of human taste and storytelling, then present a polished deck. Feedback comes in-platform. Day 2.
Deliver and invoice
Export 50+ assets, publish the site, hand over via your white-label portal, and move the client onto a monthly plan. Day 3.
What changes when AI does the groundwork
| Traditional | With BrandForge | |
|---|---|---|
| Projects per designer / month | 2 to 4 | 15 to 20 |
| Delivery time | 3 to 6 weeks | 2 to 4 days |
| First draft to client | 1 to 2 weeks | Same day |
| Client portal | Email and shared drives | White-label branded portal |
| Revenue model | One-off project fee | Monthly retainer + domains + print |
| Smaller clients | Rarely profitable | Profitable at any price point |
Your clients see your agency, never ours
Your logo, your domain, your colours across the entire platform and client portal. White-labelled emails, review flows, and exports. You own the relationship and take full credit for the work.
Why we built this for agencies
I have spent more than twenty years in hosting and SaaS, much of it working alongside agencies. The same tension always shows up: demand outpaces the number of people who can do the work, and margins get squeezed either way.
BrandForge is built to sit inside your agency, not compete with it. The AI does the repetitive first draft, your people do the thinking, and your clients only ever see your brand. It is one part of a wider partner program designed for how agencies actually work.
We are early and building in the open. If a workflow does not fit how your agency runs, tell me. That feedback is what shapes the roadmap.
Michiel Grotenhuis
Founder and CEO, BrandForge
No lock-in, no surprises
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Truly white-label
Your clients see your agency, never BrandForge. Your name on everything.
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You own the relationship
Your clients, your data, your pricing. We stay in the background.
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Cancel anytime
Month to month. No annual contract, no cancellation fee.
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Export everything
All assets in standard formats. Nothing is held hostage if you leave.
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30+ languages
Serve clients in any market. The AI adapts tone and cultural context.
Agency questions, answered
Every lead is worth taking.
Use it yourself to deliver faster, or let clients self-serve under your brand. Three billing models, full white-label, domains and print on top.
