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BrandForge
For enterprises

White-label AI branding, at scale

Offer AI brand creation to your customers under your own brand. BrandForge provides the platform, you control the product, the pricing, and the relationship. Multi-tenant, API-first, and hosted in the EU.

Request a demo View partner program

100%

White-label, your brand only

~50%

Of retail kept, you set pricing

Multi-tenant

One dashboard, every customer

The opportunity

Your customers need brands. You can deliver them.

Whether you are a hosting provider, registrar, telco, or SaaS platform, your customers already trust you. Adding AI branding means higher revenue per customer, lower churn, and a moat that is hard to copy.

Hosting providers

Turn every domain and hosting sale into a fully branded business.

Registrars

Bundle brand creation with domain registration at the point of sale.

Telcos

Offer digital presence tools to your SMB base and make the bundle stickier.

SaaS platforms

Embed AI branding into your product through the API, under your name.
Enterprise-grade platform

Built for scale, control, and compliance

Everything a large organisation needs to deploy AI branding across a customer base.

Fully white-label

Your domain, logo, colours, and emails. Every customer touchpoint is yours. BrandForge stays invisible.

No BrandForge branding

Multi-tenant

Isolated customer environments on shared infrastructure, each with its own configuration.

Unlimited tenants

API-first

REST API with webhooks for provisioning, billing sync, and SSO. WHMCS and Upmind modules included.

Full documentation

Modular features

Choose which modules to expose, from brand identity to website to print. Toggle per partner or plan.

Per-module control

Revenue dashboard

Analytics across all tenants: revenue, growth, churn, and module adoption. Export or pull via API.

Cross-tenant view

Enterprise support

A dedicated partner manager, a direct line to engineering, and GDPR-compliant EU hosting.

EU data residency
Go-live

From contract to live platform

We handle the heavy lifting. You focus on selling.

01

Kickoff

Meet your partner manager and define brand, modules, and pricing. We stand up your instance.

02

Integrate

Connect provisioning and billing, configure SSO, and test in a full sandbox.

03

Enable

We train your sales and support teams and hand over decks and demo environments, all under your brand.

04

Go live

Flip the switch. Your branded platform is live and customers can start creating.

A note from our founder

Why we built this for platforms

I have spent more than twenty years in hosting and SaaS, much of it building the tools that providers resell to their own customers. The pattern is always the same: the customer relationship is the real asset, and the platform that respects that wins.

BrandForge is built to sit behind your brand, not in front of it. You own the customer, the pricing, and the data. We run the AI and the multi-tenant plumbing, and we stay invisible.

We are early, and I would rather build this with a few serious partners than oversell it to everyone. If the architecture does not fit how you operate, tell me directly.

Michiel Grotenhuis

Founder and CEO, BrandForge

Our promises to partners

Your platform, your terms

  • Truly white-label

    Your customers see your brand end to end. We are never visible to them.

  • You own the relationship

    Your customers, your pricing, your data. We are the engine, not a party to it.

  • EU data residency

    GDPR-compliant hosting in the EU, so compliance is not an afterthought.

  • API-first, no lock-in

    Integrate deeply through the API, and export cleanly if you ever leave.

  • We build with you

    A direct line to the team. Early partner feedback shapes the roadmap.

Build vs buy

Build it yourself vs deploy BrandForge

Build in-house BrandForge white-label
Time to launch Many months of build Live in weeks
Engineering cost A large upfront investment A platform fee per customer
AI models Your team trains and maintains Continuously updated by us
Multi-tenant infra Build and maintain it yourself Included, managed, and scaled
Feature updates Your roadmap burden New features shipped regularly
Time to revenue After the build is done From go-live
Enterprise partnership

Let's build your branded AI platform

Schedule a call with our partnership team. We will show you exactly how it works for your business.

Request a demo View partner program
Fully white-label You own the customer EU data residency
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